Olympic Team To Parade in Style

July 8, 2008

Following an invitation from the Olympic Council of Ireland, John Rocha commenced working on the Irish team’s Olympic Opening Ceremony uniform two years ago- and results were unveiled at the Merrion Hotel today ( July 8th).

In conjunction with Irish Olympic team sponsor, Penneys, John Rocha has created a stunning design concept that marries elements of his Chinese heritage with his desire to present a positive , uplifting image for his adopted home, Ireland, at the world’s greatest sporting event

John Rocha commented, “working with Penneys, our aim from the outset has been to create something special- clothing that gives the athletes a real sense of style but also a sense of national pride as they represent Ireland at what is set to be a magnificent Games.

“by working with my favourite fabrics-traditional silk from the far East, handpainted by a craftswomen in Ireland with Celtic motifs, and modern superfine cool wools and cotton, we have created outfits that combine tradition with contemporary style”.

“this is a uniform of the highest quality”, he said “and we believe we have achieved that top quality look in everything from the suits to the pocket handkerchief, and from the beautiful skirts to the “luck eight” earrings-my personal Chinese good luck touch.”

Breege O’Donoghue, Director of Penneys, said the uniform package comprised of 28 items including jackets, skirts,shirts,tops, sweaters, sunglasses, holdalls, suit carriers, and shoulder bags, with appropriate Team Ireland branding.

” as a company with strong Irish heritage, we in Penneys have been delighted to work with John Rocha and in support of the Irish Team.”

Pat Hickey, President of the Olympic Council welcomed the continued sponsorship of Penneys and congratulated John Rocha on his creative vision and overall design concept. He said “with a world television audience of several billion, the Opening Ceremony offers a superb showcase for the Irish team to lookwell and to represent our nation in style”

John Rocha’s Olympic look was modelled by 2 athletes Fionnula Britton (24) from Wicklow who will represent Ireland in the 3000m Steeplechase and Letterkenny cyclist Philip Deignan (25) who will compete in the Olympic road race. Both are first time Olympians.

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